Revealed: how bookies use AI to keep gamblers hooked

Artificial intelligence being used to predict behaviour in ‘frightening new ways’ despite condemnation from MPs and campaigners

The gambling industry is increasingly using artificial intelligence to predict consumer habits and personalise promotions to keep gamblers hooked, industry insiders have revealed.

Current and former gambling industry employees have described how people’s betting habits are scrutinised and modelled to manipulate their future behaviour.

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from The Guardian https://ift.tt/2HBYhzL

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